At Konstellation & Republica, I collaborated with Jos Holbak to conceptualise and design an interactive wine-selection kiosk for SuperBrugsen, to bring expert wine advice directly to customers – right where choices are made.

Guided by SuperBrugsen’s brand identity, we crafted a digital universe that invited users to explore pairings based on meals, popularity, or wine origins. Expansive screen layouts, intuitive flows, and visual storytelling guided customers through a sensory-led journey, making in-store shopping more expressive and confident.

Through thoughtful UX and UI design, the solution transformed an ordinary aisle into a curated experience, where browsing meets trust, and curiosity leads to discovery.