As Lead Designer, I teamed up with Maj Invest to bring their informational investment and community platform, Maj, to life. The ambition? To empower users to explore free insights and convert interest into expert-led engagement.

In close alignment with Maj’s established brand identity, I crafted the visual identity and UI design, built a scalable design system, and innovated interactive experiences to support both browsing and subscription-based journeys. The result is a seamless blend of e‑commerce, editorial, and community functionalities: users can easily access premium content, join the platform, and connect with financial experts.

By balancing business goals with intuitive design and storytelling, the platform builds credibility, fosters trust, and transforms knowledge into action for users, strengthening Maj’s heritage as a leader in financial expertise.

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